CPG advertising is plagued by forgettable product demonstrations and mundane side-by-side
competitive comparisons. We managed to work in a product comparison alongside some sweet
LARP (Google it, and enjoy) action.
"Fair" TV :30
TALL KITCHEN WASTE BAGS
Again, CPG product benefits don’t always need to be communicated through the expected scenarios;
Mom gets enough of that. Quick problem/solution spots that are good for a laugh should serve to
break through the typical mom-targeted drivel.
Awards & Accolades: Featured on Creativity, Adweek, Adage, and FastCompany
"Thing" TV :15
"Baby" TV :15
"Rager" TV :15